A Rough Order of Magnitude (ROM) is a fast, high-level cost estimate — the number you give when an owner asks "roughly what would it cost to add EV charging?" before there are drawings to price. It's meant to size a decision, not to bill against.
ROMs carry a wide accuracy range on purpose, and communicating that range matters: an owner who hears a ROM as a firm price will be unhappy when the real number lands. Used well, ROMs let a team make go/no-go calls on scope early, before investing in detailed pricing.